Physical x Digital
Digital transformation
for the built environment
Gensler partners with ambitious leaders to tackle complex challenges in a rapidly evolving world. Our work is unlocking new value at the intersection of space, people, and technology by transforming how people, brands, and communities grow and evolve.
Client Story
Legacy of impact
The Jackie Robinson Foundation collaborated with Gensler on a new museum design to celebrate the extraordinary life of one of the most important Americans of the 20th century.
Client Story
Boldly creating a destination
for urban discovery
Innovating at the intersection of technology, media, and culture, AT&T partnered with Gensler to rethink its headquarters’ role as a magnetic new public space for Downtown Dallas.
Client Story
Celebrating technology
and entertainment
While working with OVG on the design of Moody Center, Austin's new premiere entertainment and basketball arena, Gensler also created a one-of-a-kind interactive experience to celebrate Dell's sponsorship.
Client Story
Moving the world forward
Gensler designed Verizon’s Innovation Center spanning three floors within their new Boston headquarters—a place that enables users and guests to be fully immersed in the technologies that are moving the world forward.
Client Story
Elevating innovation
TK Elevator and Gensler partnered on the design of a brand-new, 420-ft tall testing facility and customer experience center in Atlanta, to bring to life TK’s innovation story, raise brand awareness, and connect with the local community.
Client Story
A dynamic digital gallery
Gensler created a soaring digital art experience for Nuveen at 88 Kearny Street in downtown San Francisco. In the redesigned lobby, the expansive installation as tall as the ceiling is activated by human presence.
Client Story
Cadillac House:
Translating an American icon
Building off the success of Cadillac House New York, the luxury automaker partnered with Gensler to design a brand experience in Shanghai introducing Chinese consumers to Cadillac’s storied legacy.
Connected Environments
Architecture and the
connected user experience
Ubiquitous connectivity, mobile access, and data intelligence are shaping the human experience in everyday spaces. Gensler is helping businesses adapt and respond with smart-technology solutions.
Client Story
Game on: A vision
for Atari Hotels
GSD Group collaborates with Gensler to translate Atari’s beloved brand into a new tech-led hotel experience for gamers and fans.
01
10